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The Highs And Lows Of Building Out An Enterprise Sales Organization with Amanda Georgoff

Published on June 27, 2022


In this episode of the Love Selling Hate Sales podcast, Joshua talks to Area Vice President for Enterprise Sales for Salesloft, Amanda Georgoff. Amanda talks about the rocky road of building out an enterprise sales organization within Salesloft, and all the lessons learned along the way. 

Between creating new processes, determining what kind of sellers to hire, and creating a partner ecosystem, enterprise sales does not look like a walk in the park. However, the crucial thing to remember is that building an enterprise sales organization from scratch is a marathon, not a sprint. It’s not supposed to be quick nor easy. 


  • Building out an enterprise sales organization is a complex process
  • Going into enterprise sales will change your whole organization
  • You’ll need people who can hit the ground running
  • The highs and lows of working with partners 
  • How software can help boost productivity for your sellers 
  • Enterprise sales is a marathon, not a sprint


Amanda: “The strongest enterprise sales organization is one that is surrounded by an internal group of resources, the best post-sales support.” 

Amanda: “Going up market and entering the enterprise is such a collaborative, organization-wide initiative. Because again, it has implications for product, it has implications for your post-sales organization, for CS and implementations, it has implications for finance, it has implications for your legal team, for your sales organization, for HR and recruiting. There’s no part of our organization that hasn’t been transformed by our growth in the enterprise.” 

Amanda: “The people who’ve been really successful here are ones who’ve been able to come in and build alongside us, and be flexible, willing to roll up their sleeves, doers. I don’t want someone who’s gonna come into our organization and just think about a problem.”

 Amanda: “For Salesloft, in our sales engagement category specifically, ultimately, the different facets of our platform will make your sellers more productive. Whether you’re using our cadences, whether you’re using our conversation intelligence which is native to the platform, our deals which is our pipeline management, our forecasting module, all of these things that comprise the Salesloft platform.” 

Learn more about Amanda and Salesloft in the links below:

About Josh Wagner: 

Josh is a growth advisor and the host of the Love Selling Hate Sales podcast. He specializes in helping executives understand modern marketing and sales to drive growth in a scalable way. 

To learn more about Josh and his work, follow the links below:

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